RAW Rolling Papers secures a $8.7M legal victory against counterfeiters, reinforcing its commitment to authenticity, quality, and consumer trust in the cannabis industry.

TEMPE, Ariz. — Arizona is home to many groundbreaking cannabis innovations, but few brands have achieved the iconic status of RAW Rolling Papers. A staple in the smoking community, RAW has built its reputation on providing top-tier, authentic products to cannabis enthusiasts worldwide.

Behind the brand is Josh Kesselman, an Arizona entrepreneur whose passion for quality, innovation, and philanthropy has cemented his place as a prominent and beloved figure in the cannabis industry.

In a recent and resounding legal victory, RAW’s parent company, BBK Tobacco & Foods (HBI International), successfully defended its brand against counterfeiters in an $8.7 million copyright infringement lawsuit. This case not only underscores the importance of intellectual property protection but also highlights RAW’s unwavering commitment to its customers and the integrity of its products.

RAW’s Origins and Arizona Roots

RAW Rolling Papers was founded by Josh Kesselman, a visionary entrepreneur with deep ties to Arizona. Kesselman, known for his innovative spirit and dedication to authenticity, turned RAW into a global phenomenon by offering high-quality, vegan, and unrefined rolling papers that quickly gained a loyal following.

Under his leadership, RAW became more than just a brand—it became a movement. Kesselman has also been a major advocate for philanthropy, using his platform to support numerous charities and non-profits throughout Arizona and beyond. From funding clean water initiatives to supporting local communities, Kesselman has demonstrated that RAW isn’t just about rolling papers; it’s about making a difference.

The $8.7 Million Counterfeit Battle

In recent years, RAW faced a significant challenge: counterfeit products infiltrating the market and tarnishing its reputation. Counterfeit rolling papers not only undermine the company’s integrity but also deceive customers who trust the brand’s authenticity.

The lawsuit, filed by RAW’s parent company, HBI International, targeted AIMS Group USA Corp., Brocone Organic Private Limited, and NEPA Wholesale, all of whom were implicated in distributing counterfeit RAW rolling papers and other products. The case was brought to the U.S. District Court for the District of Nevada after RAW’s team uncovered fake products being sold under their brand name.

A Victory for RAW and Arizona

In December 2024, Magistrate Judge Brenda Weksler ruled in favor of RAW, awarding $8.7 million in damages. The judgment included:

• $3 million in profits from counterfeit sales

• $5.6 million in statutory damages

• Additional penalties and attorney fees

The ruling also included a confidential settlement with NEPA Wholesale, marking another decisive victory for RAW. The case set an important precedent for intellectual property protection in the cannabis industry, showing that even in an evolving market, authentic brands like RAW will go to great lengths to safeguard their innovations.

Kesselman and his RAW brand

Josh Kesselman played a key role in leading the fight against counterfeiters, emphasizing the importance of protecting RAW’s loyal customer base. His passion for the brand and its mission is evident not only in his public statements but also in the way he champions integrity within the cannabis community.

Kesselman has been outspoken about his dedication to quality and authenticity, ensuring that RAW products remain a trusted staple for consumers. Beyond the courtroom, his influence extends to Arizona’s philanthropic scene, where he has supported causes ranging from clean water access to housing initiatives for those in need. His efforts have earned him a reputation as both a trailblazer and a humanitarian.

Industry Reactions and the Fight Against Counterfeits

RAW’s victory was celebrated by the cannabis industry as a significant step toward combating counterfeit products. Other brands praised the lawsuit’s outcome, seeing it as a reminder of the importance of protecting intellectual property.

Counterfeit prevention is a growing concern in the cannabis sector, where rapidly expanding markets can sometimes outpace regulations. RAW’s efforts have not only protected its brand but have also highlighted the need for vigilance among other companies facing similar threats.

Broader Implications for Cannabis Brands

The success of this lawsuit underscores the critical role of intellectual property protection in maintaining a competitive edge. For RAW, it was about more than just money—it was about defending the trust and loyalty of its customers.

As the cannabis industry continues to mature, the challenges of enforcing trademarks and copyrights will only increase. RAW’s victory offers valuable lessons for other companies: invest in monitoring, take swift action against counterfeiters, and prioritize the integrity of your products.

Building Trust Through Action

For RAW, this lawsuit was a testament to its dedication to quality and customer trust. Counterfeit products threaten not only revenue but also the safety of consumers. By taking decisive legal action, RAW demonstrated its unwavering commitment to authenticity.

Kesselman’s efforts to manage the public narrative around the lawsuit further solidified the company’s reputation. His transparency and engagement with the community ensured that RAW’s loyal fan base remained informed and confident in the brand’s mission.

Looking Ahead: RAW’s Legacy in Arizona

The $8.7 million victory is a defining moment in RAW’s history, solidifying its position as a leader in the cannabis industry. Moving forward, RAW remains committed to innovation and quality while continuing to fight against counterfeit products.

For Arizona and beyond, RAW serves as a shining example of what’s possible when passion, integrity, and innovation come together. With Josh Kesselman at the helm, RAW will undoubtedly continue to set the standard for excellence in the cannabis community.

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